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Events & Lifestyle

Champagne Day Celebration Event

Client Moët Hennessy
Year 2022
Location Dar es Salaam

A Toast to Life's Finest Moments

LAS Consultancy partnered with Moët Hennessy to bring Champagne Day to life in Dar es Salaam — an exclusive celebration of effervescence, elegance, and joie de vivre.

The event brought together influential tastemakers, media personalities, and brand loyalists for an afternoon of refined celebration. Every touchpoint was designed to amplify the ritual of champagne — from curated tasting stations to photo-worthy installations that captured the spirit of the occasion.

Services Delivered
Event Concept & Design Influencer Engagement Production Social Media
Industry
Luxury Beverages & Lifestyle
Team
6 Core Team Members
10 Event-Day Support Staff
Guests enjoying the elegant outdoor champagne experience
The celebration in full swing under golden afternoon light
A curated champagne moment for distinguished guests
Moët bottle elegantly displayed among floral arrangements
A guest in stunning gold attire on the signature swing
Guests raising a toast at the Champagne Day celebration
Candid moments and conversations over champagne

Our Approach

A strategic framework designed to deliver measurable results

01
Concept Development
We crafted an immersive concept centred around the art of celebration, designing an experience that felt both exclusive and effortlessly joyful.
02
Guest Curation
Strategic guest list management ensuring the right mix of influencers, media, and high-net-worth individuals to amplify brand visibility.
03
Event Production
End-to-end execution from venue styling to champagne service choreography, creating seamless moments of delight throughout the afternoon.

The Results

Measurable impact across key performance indicators

0M+
Social Impressions
0
Media Features
0+
VIP Guests
0%
Client Satisfaction
LAS brought a level of sophistication to Champagne Day that perfectly embodied our brand. The attention to detail was remarkable.
— Brand Manager, Moët Hennessy East Africa
Next Project
Blackwood — Brand Activation
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