Tag Archives: empowerment

Women Advancing Africa

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As an agency our motto is being the spark that brings your idea to life. We would have never imagined that we would spark change in the African continent by managing the Women Advancing Africa Forum Gala. Our biggest event yet!

Graca Machel, former first lady of South Africa and widower to Nelson Mandela, is the world’s leading advocate for women and children rights all over Africa. In 2010 she established Graca Machel Trust, a Pan-African advocacy focused on child health, education, women’s economic and financial empowerment, leadership and good governance.

The former first lady is about uplifting the voice of the voiceless and through her trust formed Women Advancing Africa Forum. A flagship forum acknowledging and celebrating the critical role women play in shaping Africa’s development. A platform where women can have an honest conversation about social and economic issues they face today.



The dinner was hosted at the Golden Tulip Hotel, Sea Cliff and was a vibrant and exciting night filled with laughter and celebration. As an agency we over saw every aspect of the event, that includes the decoration, food, performances, and making sure our guests enjoyed their evening. Guests walked away with goodie bags stocked with a clutch embroidered with African prints.

As three strong black African women, we were so honoured to manage this event. We believe and are committed to the philosophy of inspiring and breaking free from all socially imposed limitations on women.

We want to give a special thank you to @BasiqueBlack and @Gracamacheltrust for entrusting us with their guests and work.

Asanteni Sana!















From our Intern, Erica

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A testimonial from our amazing Intern Erica, who we will miss dearly <3

Interning for LAS has been one of the greatest experience of my life , I never thought it would be this interesting at first but as I finish my internship I wish I had more time with these three very focused, passionate and ambitious ladies.

Coming from a background of little PR knowledge these ladies were willing to open up and impart so much knowledge into my life. They have taught me so much about work ethic, professionalism, time management, growing a business, and how to brand and network my business. I now know that having an idea is one thing but nurturing the idea into reality requires hard work and dedication.

Not only did I learn a lot about the corporate world, I also learnt about giving back to the community by simply sharing skills and knowledge. LAS in partnership with Mint n’ Tea have an amazing initiative called HerAfrica. Through this they impart knowledge, skills and tools to girls and young women. Through HerAfrica, I got to understand the theory of giving back to the society in a whole new level. I had the opportunity of visiting a girls school in Bagamoyo, and played my part in sharing skills and advice to the next generation of female leaders. It felt so good to spend time empowering others!

As I mark the end of my time at LAS consultancy, all I have is a deep appreciation for these ladies. LAS has made me a different person at heart – I feel I can now boldly take on the corporate world! Salha, Asnath and Lilian are experts in the their field and I am honoured to have been able to learn from the very best!



HerAfrica – HerStory

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Her Africa is OUR passion project, started in collaboration with Mint and Tea. Her Africa programs aim to strengthen the identity and confidence of young girls in Tanzania. We help them unearth hidden talents, to dream big and to be confident to take on life’s challenges with a smile. We are passionate about capturing hearts and minds of young girls and encouraging them to believe that anything is possible with the right passion and determination.

We believe as Tanzanian young professionals we have a duty to inspire and raise the next generation. To help them along the way by sharing soft skills that have been useful on our own personal journeys. We do not have it all figured out ourselves, but the little experience we have gained we are determined to share 🙂

Our second Her Africa Girl Talks workshop was at Premier Girls Secondary School in Bagamoyo! We had an amazing afternoon with teenagers from form 4, 5 and 6. We separated the girls into 3 groups of 100 each. Each group had an opportunity to hear from us and our guest speakers on the following topics: Self Development; Your Dreams Are Valid and Career Guidance.

We were so humbled by the acceptance and feedback from these girls! It was an amazing day and we looking forward to many more to come!

Are you interested in pouring into the next generation? Contact us today – lets start the conversation!

Now let the pictures speak for themselves 🙂

One of our guest speakers, Catherine Rose Barrteo Human Capital and Business Consultant /Entrepreneurship trainer and coach /Women’s entrepreneurship facilitator and coach. Yes Catherine does everything, she is awesome! The girls learnt so much about dreaming big with their career choices this day! Thank you CR!



Our Co-Founder, Zena Majaar Tenga, as she talks to the young ladies on personal development! One of her top points for personal development was : LAUGH MORE! It will work wonders in your life 🙂 



Our ice-cream queen and guest speaker Mercy Kitomari encouraging the girls that their dreams are valid! Mercy is the owner of ice-cream business Nelwa’s Gelato If you live in Dar you have to have a taste of her ice-cream! Her life is an amazing example of how hard work and passion can birth something powerful – and lucrative 😉 



Co-Founder and Business Development Manager of LAS sharing hugs with the girls after the talks 🙂 Yes we give hugs! 



The team that made if all possible!!!